I’ve licked all of the buffalo wing sauce off of my fingers, so I can finally type this without worrying about screwing up my keyboard: this year’s Super Bowl commercials were more disappointing than blowing your team’s perfect season in the last 2 minutes of the game.
Yeah sure, there were a couple of funny ones, but where’s the controversy? Where’s the excitement? And what the hell was Sales Genie thinking?
This year’s Super Bowl commercials fell way short of what we’ve come to expect. For as long as I can remember, the commercial breaks were filled with nonstop laughter and fun. This year, we got to see a grown-up version of the chubby kid from Nickelodeon’s Salute Your Shorts wearing electrified nipple clamps. And there’s just nothing funny about that.
Let’s face it – if you’re going to spend millions of dollars running a 30 second spot, you better be damn sure that you have an ad that people are going to be buzzing about. I don’t care whether it’s controversial or something that’s stupidly clever (i.e. Whasssssssssssssssssssssup), please just do something different!
That being said, the commercials weren’t all bad. There were a few shining moments, and times when I couldn’t help but LOL.
So, in case you ran to the bathroom during the game, here’s my wrap up of the best and the worst ads from Super Bowl XLII.
The Best
1. Tide Pen
2. E-Trade
3. T-Mobile
[youtube]http://youtube.com/watch?v=vgtfC5LBAW4[/youtube]
The Worst
1. SALES GENIE (there really wasn’t any competition with this one)
2. Carlos Mencia – Bud Light
3. Sobe Life Water
[youtube]http://youtube.com/watch?v=uJyQcDUIDYo[/youtube]
You can watch all of last night’s ads at MySpace.
And finally, I wanted to give a shout out to fellow a Digger, Kina Grannis, who won the Doritos’ Crash the Super Bowl Contest. She scored a record deal with Interscope, and her song “Message from the Heart” was featured in a commercial during the 1st quarter of the game.
For those of you unfamiliar with Kina, she recently filmed herself singing a tribute to Digg, entitled “Gotta Digg”. The song quickly made it to the front page of Digg, with many calling for it to be the official theme song for the voting site.
She’s got a bright future in front of her. And I have her song stuck in my head.
[youtube]http://youtube.com/watch?v=doD1cuZZDDQ[/youtube]
