MOM AND SOCIAL NETWORKING

Are you friends with your mom or dad on Facebook? Chances are if you aren’t already you will be soon! The face of social network users is changing and it includes a few more wrinkles.One particular group of adults tapping into Facebook, and other social media tools, are moms. A study done by MarketingVox, illustrates that moms are most interested in sites that connect them to other moms online. The study also shows that Generation Y moms are high involved in reading blogs, participating in online communities for moms, and creating and sharing videos.

New sites, created exclusively for moms, and parents in general, are popping up on a daily basis. These sites provide parents with a way to trade tips, swap family photos, and even create online journals. Below you will find the top new ways this audience is connecting online.

  • Twittermoms -  a group of 3,900 moms who tweet. This site offers several sections includine a message boardogs.
  • Totpsot – comprised of over 15,000 members, Totspot pegs itself as a site for parents to scrapbook, write journals and connect with other parents online.
  • Clubmom - provides parents with a way to share photos and journal entries. Moms are also able to participate in their rewards program and online polls and blogs.
  • MeetUp – with over 130,000 members nationwide, this site allows moms to connect online and off with other moms based on location.
  • Family.com – a social network created by Disney that engages parents in conversations surrounding entertainment, food, coupons etc.

With their incredibly busy schedules, social networking sites give parents an easy way to connect with family and friends online. Moms and dads are hitting the social networks hard and everyone from advertisers to tech start-ups are taking notice.

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