Archive | December, 2008
OUR SOCIAL MEDIA CHRISTMAS RAP

OUR SOCIAL MEDIA CHRISTMAS RAP

Rather than sending out a holiday card this year, we decided to put together a little song about social media and how we’re using it this Christmas season.
This is “Social Media Christmas 2008″, and it’s gonna be bigger than Kanye:
[youtube]http://www.youtube.com/watch?v=WRaDF8qnhmc&feature=channel_page[/youtube]

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THE SOCIAL MEDIA TOURBUS – BUZZNET

THE SOCIAL MEDIA TOURBUS – BUZZNET

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As I’ve mentioned in previous posts in this series, upcoming musicians need to be able to distinguish themselves. Social media has a great way of doing this, and those bands who embrace it will be rewarded.One of the best places for bands to connect with their fans is Buzznet. This music-based social [...]

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ARTISTS NEED TO FACE & EMBRACE DIGITAL DOWNLOAD ERA

ARTISTS NEED TO FACE & EMBRACE DIGITAL DOWNLOAD ERA

In the midst of the never-ending debate over digital downloading, it’s always refreshing to come upon an artist that just “gets it” and uses the social aspect of resources, like iTunes, toward their advantage. Take, for instance, 18 year old country singer Taylor Swift. Yes, that’s right, WOMM lessons from an 18 year old country [...]

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JUMPING ON THE SOCIAL MEDIA TOUR BUS

JUMPING ON THE SOCIAL MEDIA TOUR BUS

I don’t have first hand accounts or cave drawings to back up this claim, but I feel pretty comfortable saying that bands and musical artists from as far back as the stone-age have been relying on word of mouth communication to get their music to adoring fans. I do however, know that more modern bands [...]

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MINDING YOUR SOCIAL MEDIA MANNERS

MINDING YOUR SOCIAL MEDIA MANNERS

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With everyone from moms to CEO’s jumping on the social media bandwagon, it’s important to remember the golden rule-”mind your manners”. Bad manners are creeping into social media sites, and brands are one of the main offenders.
Customers take note of their bad practices on these sites and react. According to this [...]

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YOUTUBE SYMPHONY ORCHESTRA

YOUTUBE SYMPHONY ORCHESTRA

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Looking to be Carnegie Hall’s next big star? Google has provided millions of musicians, all over the world, with the opportunity to audition online for the first ever YouTube Symphony Orchestra.
Google, which purchased YouTube in 2006, has created this opportunity to beef up YouTube’s content in effort to make the site [...]

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THE FASTEST WAY TO SEARCH FOR ANYTHING… EVER!

THE FASTEST WAY TO SEARCH FOR ANYTHING… EVER!

If you’re not using Joongel yet, you need to. According to their About page, Joongel provides direct search results from the ten most viewed websites in a specific subject or subcategory.Here’s what it looks like:
Just use the search bar like you would on any other site. With Joongel, instead of getting the results for, say, [...]

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IS YOUR BRAND SENDING THE RIGHT MESSAGE?

IS YOUR BRAND SENDING THE RIGHT MESSAGE?

With online conversation dramatically increasing with every second, it is becoming wildly important for brands to stay on top of their online reputation.There are many tools that allow brands to monitor their reputation, and while brands can’t control what people are saying, they can at least make sure they are sending the right message.
No more [...]

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IS A GOOD APOLOGY WORTH MORE THAN A GOOD AD?

IS A GOOD APOLOGY WORTH MORE THAN A GOOD AD?

Every now and then a brand will come out with a “brilliant” ad that seems to ruffle a few more feathers than they bargained for. Without fail, the brand will release a socially responsible apology statement and position themselves back in good graces with the majority of their consumers.
Most recently, we can look at the [...]

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SOCIAL NETWORKS AND HEALTHY HABITS

SOCIAL NETWORKS AND HEALTHY HABITS

Everyone knows it’s easier to quit a bad habit or finish a workout routine when you have someone else doing it with you for support.  A recent article from The Gazette ties this idea of moral support into online social networks.
The Framingham Heart Study argues that healthy behaviors are contagious.  If this is the case, [...]

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