THE SOCIAL MEDIA TOURBUS – BUZZNET

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As I’ve mentioned in previous posts in this series, upcoming musicians need to be able to distinguish themselves. Social media has a great way of doing this, and those bands who embrace it will be rewarded.One of the best places for bands to connect with their fans is Buzznet. This music-based social network allows users and bands to create content and directly interact with one another. It would be easy to group Buzznet in with the likes of MySpace or Facebook, but Buzznet shines because of its niche appeal to the pop/indie rock market.

Additionally, Buzznet has shifted the focus away from the individual profile, allowing users to program content into groups that they are a part of.  To quote Buzznet, their content is “more authentic, content rich and frequently updated than a website, and more interactive than a blog, Buzznet’s integrated media and community platform allows its users to network like never before with leading bands, trendsetters and their peers through self-created content, videos, photos and journals.”

Top 4 Features of Buzznet

BUZZ – Buzznet has a social voting feature built into the site. Any piece of content posted by someone on the site can be voted up, or “buzzed”. The most “buzzed” items are shown in the “buzzing” section on the main page.

Concerts – The concert section of Buzznet lets you search for concerts by your favorite band or locatio. You can add a concert to your calendar and share your plans to go with the Buzznet community.

Community – The community gives you constant live updates of what is going on at the site. You will see new photos being posted, new videos being posted, and what people are saying about them.

Buzznet Player – Of course a music community wouldl have an awesome music player. You can add any song that is on Buzznet to your personal music player. You can also import your entire iTunes list to stream through your Buzznet profile.