Archive | January, 2009
BACK TO BASICS:  A SOCIAL MEDIA PRIMER

BACK TO BASICS: A SOCIAL MEDIA PRIMER

A new survey put out by the CMO Council has shed some new light on how brands are utilizing social media as part of their marketing mix. Most shockingly, the survey found that only 16% of brands routinely monitor what is being said about them online. Furthermore, 59% don’t compensate anyone based on customer loyalty [...]

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LINKEDIN TIPS: WHAT YOU NEED TO KNOW

LINKEDIN TIPS: WHAT YOU NEED TO KNOW

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I don’t need to try and sell you on the idea of signing up for a LinkedIn account; I’m willing to bet that most of you’ve had one for months now. You’ve already filled out your profile, uploaded a beautiful picture, and connected to your colleagues and friends. So…now what?If you’re like [...]

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5 WAYS TO USE SOCIAL MEDIA ON INAUGURATION DAY

5 WAYS TO USE SOCIAL MEDIA ON INAUGURATION DAY

If you’re not one of the lucky 240,000 ticket holders, or you’re just not up for the huge crowds on January 20, 2009 for President-elect, Barack Obama’s, inaugural ceremony, fear not! Plenty of people will be blogging, tweeting and uploading pictures live from the event allowing you to be a part of the action. [...]

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TWITTER GETS HIT

TWITTER GETS HIT

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While many of us were recovering from the holiday and making lists of how we were going to be awesome in 2009, [...]

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