Archive | September, 2009
MGH WOM BLOG NOMINATED FOR A MOBBIE!

MGH WOM BLOG NOMINATED FOR A MOBBIE!

by Social Media Department on Sep 28, 2009 in MGH Random

Exciting news, readers: we’ve been nominated as one of Maryland’s Most Outstanding Blogs in the Baltimore Sun’s first-ever Mobbie Awards. We’re excited to be nominated (can we get a woot!?) and honored to be among some great company.
The Mobbies are a reader’s-choice award contest,  so we need your help! If you’re a fan of the [...]

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CRAFTING A COPORATE SOCIAL MEDIA POLICY

by Social Media Department on Sep 28, 2009 in Brand Management

News Flash: Your employees are using social media during work hours.
Today, more than 300 million people are using Facebook, and believe us, much of their online activity happens while they’re sitting at work.  Even if they wait til they get home to log on, they’re probably still complaining talking about their lives at the [...]

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POSITIVE WORD OF MOUTH THROUGH ACTS OF KINDNESS

by Social Media Department on Sep 25, 2009 in MGH Random

Sure, we talk a lot about what’s happening in the world of social media and how that impacts word of mouth. But there’s a lot that you do to produce positive buzz through offline activity as well.
I was inspired to write this short entry after reading an article on the Consumerist entitled “Free Ice Cream [...]

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LOCAL TREND MONITORING

LOCAL TREND MONITORING

by Social Media Department on Sep 25, 2009 in Marketing Research, Online Tools

Twitter has quickly become a prime source for keeping a pulse of what’s going on around the world…but you already knew that. However, what if you’re a local business owner or a resident of a great city like Baltimore, and you want a way to stay on top of what’s going on specifically in your [...]

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NEEDED: WORD OF MOUTH AND SOCIAL MEDIA INTERN

by Social Media Department on Sep 22, 2009 in MGH Random

MGH is looking for an  intern to support our Word of Mouth/Social Media Marketing team during the Fall semester.
Qualified applicants:

Live, breathe, eat, and sleep the Internet.
Will have a solid understanding of social media tools  (social networks, blogs, message boards, review sites, video/photo sharing sites).
Will have a basic understanding about how brands are utilizing various [...]

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AUGMENTED REALITY SNEAKS INTO PUBLIC RELEASE

by Social Media Department on Sep 02, 2009 in Online Tools, Viral Marketing

For those of you unfamiliar with augmented reality technology, it is defined by Wikipedia as “a live direct or indirect view of a physical real-world environment whose elements are augmented by virtual computer-generated imagery – creating a mixed reality.” In other words, the technology allows developers to lay pictures, text, video, etc. over top of [...]

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TEENS AND TWITTER – ENOUGH ALREADY

by Social Media Department on Sep 02, 2009 in MGH Random

We write a lot about Twitter. Some may say we write TOO much about it.
We fully admit that we’re obsessed with the site, and for good reason – we’ve had a lot of client successes through Twitter and continue to capitalize on its growth. We also want you to be using it because, well, the [...]

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