Google recently announced Favorite Places – “a new way to window shop” with the help of window decals, a mobile phone, and advice from thousands of Google users.
Google sent window decals to local businesses in the U.S. that have been the most researched on Google and Google Maps. Over 100,000 businesses were selected based on [...]
Tag Archives: Word of Mouth Marketing
GOOGLE FAVORITE PLACES — ARE YOU ON THE MAP?
THE LIFE AND DEATH OF WOM
There has been a lot of talk around our office recently about ethics in word of mouth marketing and what implications unethical practices can carry. Don’t worry, we aren’t trying to launch an unethical campaign, but there have been some instances we’ve seen that have struck a nerve and thrown up the ethics red-flag for [...]
