A Foursquare way to build business (Daily Record)

Location-based social network Foursquare has steadily been gaining popularity among local businesses, especially in the hospitality industry. As more people begin to "check-in," businesses are seeing results --increases in visits and sales. MGH client and Miss Shirley's owner, Eddie Dopkin, has seen a 10 and 18 percent increase in sales (depending on the restaurant) since implementing its Foursquare promotion in April.

Greater adoption of cell phone applications and mobile devices that make it easier to connect "have helped break down the barrier between online marketing and real-world results," commented MGH's Director of Social Media Marketing. "And getting these results aren't just limited to retail or restaurants."

Read full article (subscription) at: http://mddailyrecord.com/2010/08/08/a-foursquare-way-to-build-business/

BACK SHARE

MEDIA/SPEAKING INQUIRIES Laura Crovo
p: 410.902.5058
e: lcrovo@mghus.com

Spotlight

This series of spots for Marco’s Pizza – the fastest growing pizza company in the U.S. – takes on the nation’s biggest pizza chains.

Watch Now

Hello, we're MGH! A Baltimore, Maryland advertising agency, public relations firm, interactive development company, word of mouth agency, guerilla marketing firm, design agency, viral marketing firm, and social media marketing company, all rolled into one. It's like a bunch of agencies, but that takes a while to say. So we simply call what we do "modern marketing." It means being able to employ every available communications medium to sell, promote, and otherwise market our clients – whether they are in Baltimore, Washington, D.C., or Philadelphia. We've been at it since 1995 with great success. Take a look.