Liz just checked in @ Miss Shirley's (The Daily Record)

First Facebook, then Twitter — now Foursquare has emerged as the latest social media craze. The location-based social network allows users to "check-in" at certain locations to earn points and digital badges for completing certain tasks. To stand apart from existing Foursquare promotions, MGH and Miss Shirley's created a first-of-its-kind promotion that will reward the customers who check in at its locations the most via the popular social network.

The Daily Record's blog entry explores the promotion where Miss Shirley's will allow the customer crowned "Mayor" — the person who has checked in via Foursquare the most at the Roland Park or Inner Harbor eateries — to show his/her Mayor card via mobile device and skip waiting in line at the popular breakfast, brunch and lunch destination.

Read the full article at http://mddailyrecord.com/maryland-business/2010/04/21/miss-shirleys-jumping-into-latest-social-networking-trend/

Spotlight

Through social media, MGH helped Miss Shirley's restaurant in Baltimore increase sales 18%, and check-ins through Foursquare are up 427%. More.

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Hello, we're MGH! A Baltimore, Maryland advertising agency, public relations firm, interactive development company, word of mouth agency, guerilla marketing firm, design agency, viral marketing firm, and social media marketing company, all rolled into one. It’s like a bunch of agencies, but that takes a while to say. So we simply call what we do "modern marketing." It means being able to employ every available communications medium to sell, promote, and otherwise market our clients. We've been at it since 1995 with great success. Take a look.

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