Marketers embracing QR codes, for better or worse (CNN.com)

Black and white barcodes are showing up everywhere - from subway ads to pages of magazines, and storefront window displays. And with the growing number of smartphone users, we're likely to see more of them pop up wherever marketers and businesses can fit them.

This feature article provides an overview on QR codes, discusses which applications you can download to scan them, different campaigns that use QR codes, and mentions several of the results from the survey MGH conducted about QR codes.

To read the full article, visit http://edition.cnn.com/2011/TECH/mobile/03/28/qr.codes.marketing/

 

 

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MEDIA/SPEAKING INQUIRIES Laura Crovo
p: 410.902.5058
e: lcrovo@mghus.com

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Hello, we're MGH! A Baltimore, Maryland advertising agency, public relations firm, interactive development company, word of mouth agency, guerilla marketing firm, design agency, viral marketing firm, and social media marketing company, all rolled into one. It's like a bunch of agencies, but that takes a while to say. So we simply call what we do "modern marketing." It means being able to employ every available communications medium to sell, promote, and otherwise market our clients – whether they are in Baltimore, Washington, D.C., or Philadelphia. We've been at it since 1995 with great success. Take a look.

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