Marketers embracing QR codes, for better or worse (CNN.com)
Black and white barcodes are showing up everywhere - from subway ads to pages of magazines, and storefront window displays. And with the growing number of smartphone users, we're likely to see more of them pop up wherever marketers and businesses can fit them.
This feature article provides an overview on QR codes, discusses which applications you can download to scan them, different campaigns that use QR codes, and mentions several of the results from the survey MGH conducted about QR codes.
To read the full article, visit http://edition.cnn.com/2011/TECH/mobile/03/28/qr.codes.marketing/



