Start Planning Now for National Safe Digging Month (Damage Prevention PROfessional)
National Safe Digging Month (NSDM) was created to protect do-it-yourselfers, landscapers and contractors from hitting an underground utility line while digging by urging them to Call 811, the national call-before-you-dig number. To remind diggers to Call 811 before breaking ground, industry stakeholders were encouraged to share the call-before-you-dig message through a variety of tactics, including internal newsletters, press releases formatted in three languages and radio contests. The new year offers the opportunity for new stakeholders, as well as returning supporters, to get involved in the campaign to promote safe digging practices.
In this article, Chris highlights the accomplishments of the campaign over the past year. In 2009, the efforts of industry stakeholders led to more than 900 news stories about damage prevention nationwide on television, on radio, in print and online, reaching an audience of more than 100 million.
Read the full article on pages 17 & 18 at http://www.epaperflip.com/aglaia/viewer.aspx?docid=17ca714db7c7410fa2cc844c940fbc79.



