WBAL Radio rides news, Orioles back to its roots (Baltimore Sun)

After years of highly political talk radio, WBAL-AM is returning to its all-news roots and will also be broadcasting the Orioles after four years of Baltimore's baseball team being broadcasted on the FM dial. This article discusses the station's history and its return to its all-news roots.

Featured in the article are quotes from EVP, Response Director at MGH, Mike Skandalis, who commented, "They [WBAL-AM] certainly went talk-heavy for a little while. And the station became very opinionated."

To read the full article, visit  http://weblogs.baltimoresun.com/entertainment/zontv/2011/04/wbal_radio_baltimore_orioles_o.html

 

 

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MEDIA/SPEAKING INQUIRIES Laura Crovo
p: 410.902.5058
e: lcrovo@mghus.com

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